The Parfum4You journal

Creamy floral perfume: how to choose? Fleurs Blanches arrives on Thursday

29.09.2026

Parfum floral crémeux : comment choisir ? Fleurs Blanches arrive jeudi

A new weekly appointment begins at Parfum4You: from 1 October, a fragrance joins our online selection every Thursday before arriving in the shop on Friday. For this first week, we welcome Fleurs Blanches by Maison Solen. Here is how to decide whether its creamy floral profile might suit you.

Floral, vanilla or musky: what effect are you looking for?

In a fragrance, these three facets convey different impressions. White flowers often create a full floral presence. Vanilla sweetness adds a rounder, more gourmand side. Musks enhance a soft, enveloping feel.

Fleurs Blanches brings together precisely these three directions: white flowers, vanilla sweetness and musks. Its creamy, milky character gives it a delicately gourmand facet.

Here, the word “milky” describes a soft, creamy olfactory impression; it does not indicate the ingredients of the fragrance.

A simple tip before choosing

Start by identifying the effect you want: more floral, more gourmand, or above all soft and musky. Then let the fragrance develop on your skin before deciding: the opening does not always reveal the facets that remain later. The 10 ml size also lets you discover a fragrance over several wears before choosing a larger bottle.

A Maison Solen inspiration

Fleurs Blanches belongs to the Inspirations range, recognisable by its black label. Maison Solen creations have a white label. This helps you distinguish the two ranges at a glance.

Three sizes are planned: 10 ml at CHF 15, 50 ml at CHF 49 and 100 ml at CHF 69. The two larger sizes provide more fragrance for those who want to wear it regularly.

See you on 1 and 2 October

Fleurs Blanches will be available on our website from Thursday 1 October, then in our Prilly shop from Friday 2 October, from 17:00 to 18:00, or by appointment.

In the meantime, our guide to choosing a fragrance online helps you identify the families and sizes that suit you.